Author: Robyn Sharp
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Can I Get Insurance Leads From Facebook?
This is probably the most common question I hear…“Can I get insurance leads from Facebook?” The short answer is YES. But how you go about it is important. Let’s look at some of the must-haves to see lead results from Facebook. Lead Generation Ads When you first create a Facebook ad, you have to choose…
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Get 5 Star Reviews From Your Email Signature
You send a lot of emails each day…why not let them help you get more quotes? Here’s the deal. As we’ve talked about before, getting 5 star reviews on Google leads to more inbound quote requests and phone calls. People see that you’re ranked higher than other agencies and are conditioned to call you first…
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Create A Job Post On Facebook
It’s time to hire a new sales producer for your insurance agency. Where do you advertise the position? Back in the day you might have listed the job in the newspaper. Then you moved on to job websites like Monster or Indeed. But now? You can use Facebook! And it’s incredibly easy and effective. Today…
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Why Negative Reviews Are Destroying Your Business
Negative reviews are destroying your business. Don’t believe me? Here’s why! #1 Customers don’t call businesses with bad reviews. When you go online to search for a local business, you NEVER call the ones with bad reviews! It’s human nature. We trust what we see and choose to call the businesses that other people can…
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What Makes Customers Call You (And Not Your Competitor)
People are constantly searching online for services that they need. A new chiropractor, pest control service, handyman, accountant, insurance agent, and just about anything else you can imagine! But how do you guarantee that they call YOUR business and not your #1 competitor across town? You may have great branding, funny commercials, and amazing customer…
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Get Insurance Quotes from Google Search
Have you ever thought about why someone chooses to call one insurance agency over another? And what you can do get insurance quotes online (and make sure that it’s YOU that they call)? We worry about ranking high in Google search. Should we buy Google Adwords? Should we hire someone to optimize our website for…
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February Insurance Marketing Calendar
Are you ready for a brand-new month? Let’s get started! February Insurance Marketing Here are a few things to do to market your agency this month: When you download the February marketing calendar, you’ll see that this month’s theme is “Life insurance for those you love!” While September is the traditional Life Insurance Awareness Month,…
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What is a Landing Page?
Today I want to explain what a Landing Page is and why you may need one! Landing pages are one-page websites where someone “lands” after clicking on an ad or entering a specific URL. They are designed for a single purpose – to capture someone’s contact information. There is no navigation to other pages at…
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5 Biggest Facebook Marketing Mistakes For Insurance Agents
As we all gear up our marketing plans for the New Year, I thought it would be a good time to talk about the biggest mistakes I see agents make on Facebook, so YOU don’t have to make them! Facebook is an amazing way to connect with your clients, increase personal relationships, get referrals, and…
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Your Insurance Agency’s Facebook Marketing Plan For 2018
Are you ready to create your insurance agency’s Facebook marketing plan for 2018? Everyone says that they want to use Facebook for marketing, but most aren’t sure HOW to actually go about doing that. There are several things you can do to create a consistent Facebook marketing strategy (without spending a lot of your budget.)…