59 Insurance Marketing Ideas, Tips, & Strategies To Get All The Clients You Need

Need more insurance marketing ideas?  Your insurance company representative will tell you to spend, spend, spend.   But you can still create a strong, successful agency without draining your bank account and sending out hundreds of postcards (that never seem to get you any business!)   You won’t see expensive TV ads or newspaper inserts…

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How To Protect Your Insurance Agency Social Media Accounts

Many of you tell me that you’re concerned about social media in your agency.  You worry about clients writing negative reviews on your page or seeing complaints about the company you represent (when you have absolutely no control over what they do). But I’m here to tell you that most of the time, those things…

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Four Things You Need In Your Insurance Agency TODAY

I’m still feeling the new year energy, how about you?  In fact, I just spent the last hour cleaning up old website pages, deleting items from my marketing system that are out of date, and just generally getting stuff in order. Last week, I talked a lot about goal setting for insurance agencies and heard…

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What To Do When Your Insurance Office Is Slow This Month

During the holiday season, the insurance business can slow down. Sometimes a LOT. So how do you keep yourself productive even when clients aren’t blowing up the phone? You always want your staff to be busy. Remember, you’re writing those payroll checks even if they are just sitting around chatting. So stuff HAS to get…

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December Insurance Agency Marketing Plan

It’s easy to get caught up in the day to day business of running your agency and forget all of those nagging marketing tasks. That’s why I believe in the power of checklists! So the first week of each month, I share a list of things you can do today to start marketing your agency…

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Advice For New Insurance Agents – Keep Expenses Low

I get a lot of emails from people who are just starting in the insurance business or that are contemplating going in that direction.  They are looking for ideas on getting clients and making sales, of course, but I always throw this advice in too….keep your costs LOW! If you’ve never been self-employed before, it’s…

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November Insurance Agency Marketing Plan

At Mega Agency Marketing,  we think insurance marketing is easier when you have a PLAN.  It’s easy to get caught up in the day-to-day and skip all those important marketing activities that need to get done. So the first week of each month, I share a list of things you can do RIGHT NOW to…

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Insurance Annual Reviews Process Made Easy

Annual Reviews (also called Customer Protection Reviews) have been around a long time.  The basic idea is that you meet with every client each year to review their coverage and make adjustments as needed.  It’s also seen as a good opportunity to up-sell.  But here is my experience with the “typical” annual review process… Your staff spend…

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5 Things To Track In Your Insurance Agency Today

Tracking is so important to having a successful business of any kind.  If you don’t know the numbers, it’s going to be pretty hard to improve them isn’t it? When you are working on sales, and someone else is answering the phone, and another person is making sales, and someone else is updating the books,…

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Homeowner’s Policy Specifics…Are You Prepared?

I always think that it’s important for agents to see keep up to date with what large news media sources are saying about insurance.  It’s what consumers here and where they take advice.  And let’s face it, it’s not always accurate! But if you don’t know what is being said, then it’s hard to be…

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