Insurance Facebook Page Makeover

Want to make your insurance Facebook page look better and get better results fast? Step 1: Update Your Settings If you want people to FIND your page, then it needs to be listed correctly (plus you want to show up in the Service Provider directory). First go to your agency Facebook page and click About…

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Redefine The Insurance Prospect

Today I’m going to break down a new way to define your insurance prospect.  We’ll segment your prospects into three categories, each with a specific marketing goal, that you can apply to all your marketing – from direct mail to social media. Who Is An Insurance Prospect? You’ve heard the terms that someone is a “hot”…

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Insurance Client Win Backs: The Complete Guide

In a business that runs on renewals it’s key to keep as many clients as possible.  But you can offer the best customer service in the world and still lose clients to cheaper rates.  So what do you do then?   Today I want to share some tips on how to win back those A+…

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Which Social Network Should My Insurance Agency Focus On?

Sometimes it’s hard to know where you should be focusing your time when it comes to social media.  Facebook, Twitter, Linked In, Instagram, Pinterest, Snapchat….and many more. So where does a local insurance agency need to be?  Here are my recommendations! Start With One Network Social media does take some time.  You have to create…

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4 Strategies For Client Retention

  Client retention is a key component to any agency growth plan.  But sometimes it’s hard to know where to start.  Great customer service is a huge part, but how can you use Facebook and social media to achieve this?  Here are a few ideas to get you started! Get Clients To “Like” You Subscribing…

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Insurance Facebook Ads Made Easy

Insurance Facebook Ads don’t have to be difficult!  In fact, they can be really simple.  You just need a strong Facebook marketing strategy.  Today I’ll share some of my favorites! Start with your Agency Facebook Page.  The people most likely to “Like” your agency on Facebook are your current clients.  Simple as that.  They have a…

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Why Facebook Reviews Matter To Your Insurance Agency

You’ve heard of online review websites like Yelp and Google Reviews.  And you’ve probably noticed that customers can leave reviews on Facebook.  But did you know that Facebook is busy creating a DIRECTORY of local professional businesses? It’s true!  And it’s already here.  So today, I want you show you what to do to make…

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February Insurance Marketing Plan

february insurance marketing

Need ideas for marketing your insurance agency this month?  Then you’re in the right place! We’re one month into 2016 and it’s time to focus on being CONSISTENT. We all start out January feeling motivated and ready to get stuff done.  But by February, things sometimes get off track and we fall into old habits.…

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Get Facebook Likes On Your Insurance Agency Page

I regularly hear from agents wanting to know how to get more “likes” on their insurance agency Facebook page. So today I want to share a few of my favorite strategies. So once you create your agency’s Facebook page, you need to get people to LIKE it.  When someone “likes” your page, by clicking the…

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January Insurance Marketing Plan

2016 has arrived! I hope you’ve enjoyed a relaxing holiday season and are now ready to get back in the swing of things! Most of us have already been thinking about big goals and dreams for the new year, but what about the small consistent marketing tasks you can do right NOW to make a…

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